Cookie Policy

Learn how Marketing Group World Ltd. uses cookies to improve your browsing experience and provide personalized services.

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1. Introduction to Cookies

Cookies are small text files that are placed on your device when you visit our website. They help us provide you with a better browsing experience.

At Marketing Group World Ltd., we use cookies to enhance your browsing experience, analyze site traffic, and personalize content. This Cookie Policy explains what cookies are, how we use them on our website, and how you can control them.

Cookies are essential for the functionality of modern websites and enable us to provide you with a smooth, efficient, and personalized user experience. They allow our website to remember your preferences and previous actions, making your subsequent visits more convenient and tailored to your needs.

Our use of cookies is transparent and in compliance with UK and EU regulations, including the Privacy and Electronic Communications Regulations (PECR) and the General Data Protection Regulation (GDPR). We are committed to ensuring that you understand what data we collect and how it is used.

2. What Cookies We Use

We use several types of cookies on our website, each serving a specific purpose to improve your browsing experience and help us understand how our site is being used.

Essential Cookies

These cookies are necessary for the website to function properly. They enable core functionality such as security, network management, and accessibility.

Analytics Cookies

These cookies help us understand how visitors interact with our website by collecting and reporting information anonymously.

Functional Cookies

These cookies enable enhanced functionality and personalization, such as remembering your preferences and settings.

Marketing Cookies

These cookies are used to track visitors across websites to display relevant advertisements and measure campaign effectiveness.

Cookie Consent

When you first visit our website, we will ask for your consent to use non-essential cookies. You can change your cookie preferences at any time by using the cookie settings link in our website footer.

3. How We Use Cookies

We use cookies for several important purposes that enhance your experience on our website and help us provide better services.

Improving Website Performance

Cookies help us optimize our website's performance by:

  • Remembering your language and region preferences
  • Maintaining your session across page visits
  • Loading website content faster by caching frequently accessed information
  • Ensuring secure connections and protecting against fraudulent activity

Analyzing Website Usage

We use analytics cookies to understand:

  • Which pages are most popular and how visitors navigate our site
  • How long visitors spend on different sections of our website
  • What content and services are most relevant to our users
  • Technical issues that may affect user experience

Personalizing Your Experience

Cookies enable us to:

  • Remember your login credentials for secure access
  • Store your preferences for content and layout
  • Provide customized content recommendations
  • Remember your contact information for future inquiries

Marketing and Advertising

We use marketing cookies to:

  • Deliver relevant advertisements based on your interests
  • Measure the effectiveness of our marketing campaigns
  • Prevent the same ads from being shown repeatedly
  • Provide social media features and content

4. Types of Cookies

Understanding the different types of cookies helps you make informed decisions about your privacy and data protection.

Type Purpose Duration Examples
Session Cookies Temporary cookies that expire when you close your browser Until browser is closed Shopping cart, login session
Persistent Cookies Cookies that remain on your device for a specified period Days to years User preferences, analytics
First-Party Cookies Set by our website directly Varies Site functionality, preferences
Third-Party Cookies Set by external services we use Varies Analytics, advertising, social media

Cookie Storage

Cookies are stored on your device's browser or hard drive. They contain information about your preferences and interactions with our website, but do not contain personally identifiable information unless you provide it voluntarily.

5. Third-Party Cookies

We work with trusted third-party services that may set cookies on your device to provide enhanced functionality and better services.

Google Analytics

We use Google Analytics to understand how visitors use our website. Google Analytics cookies help us:

  • Count visitor numbers
  • Understand user behavior patterns
  • Identify popular content
  • Improve site performance

Google Analytics Privacy Policy: policies.google.com/privacy

Social Media Platforms

We may use social media cookies from platforms such as:

  • LinkedIn for business networking
  • Twitter for social engagement
  • Facebook for community building
  • YouTube for video content

These cookies enable social sharing and help us understand social media engagement.

Marketing and Advertising

We work with advertising partners to deliver relevant ads:

  • Google Ads for remarketing
  • Facebook Pixel for conversion tracking
  • LinkedIn Insight Tag for B2B marketing
  • Twitter Ads for social advertising

These help us measure advertising effectiveness and provide relevant content.

Customer Support Tools

We use third-party tools to improve customer experience:

  • Live chat support systems
  • Survey and feedback tools
  • Email marketing platforms
  • CRM integration tools

These tools help us provide better customer service and support.

Third-Party Privacy Policies

Each third-party service has its own privacy policy explaining how they use cookies and handle your data. We encourage you to review these policies to understand their practices:

6. Managing Your Cookies

You have control over the cookies on your device and can manage them according to your preferences. Here are your options:

Browser Settings

Most web browsers allow you to control cookies through their settings. You can typically find these options in the "Settings" or "Preferences" menu under "Privacy" or "Security."

What you can control:

  • Accept all cookies
  • Block all cookies
  • Block third-party cookies
  • Clear cookies when closing browser
  • Delete specific cookies

Cookie Preferences on Our Website

You can manage your cookie preferences for our website at any time by using the cookie settings link in our website footer or by clicking the button below:

Opt-Out Tools

For marketing and advertising cookies, you can opt out using these industry tools:

Important Considerations

  • Disabling certain cookies may affect website functionality
  • Your choices will apply to this website and device only
  • You may need to update your preferences if you use multiple devices
  • Some cookies are essential for security and cannot be disabled
  • Clearing cookies will remove your saved preferences

7. Contact Information

If you have any questions about our Cookie Policy or how we use cookies, please don't hesitate to contact us. We're here to help and provide any additional information you may need.

Get in Touch

Address

Marketing Group World Ltd.
71-75 Shelton Street
Covent Garden
London, WC2H 9JQ
United Kingdom

Business Hours

Monday - Friday: 09:00 - 18:00 GMT

Data Protection Officer

For specific questions about data protection and cookie usage, you can also contact our Data Protection Officer directly:

[email protected]

Our Data Protection Officer is responsible for overseeing our data protection strategy and compliance with GDPR and other privacy regulations.

This Cookie Policy may be updated periodically to reflect changes in our practices or legal requirements.

© 2024 Marketing Group World Ltd. All rights reserved.